IP Wealth

IP Wealth approached VO Group to create a messaging strategy that would help humanise lawyers, which is often a difficult task with how lawyers are viewed in the market place. But as we know all lawyers aren’t cut from the same piece of cloth, which is where we came up with the concept of recording videos of each team member talking about why they love what they do so there could be a connection with the viewers, it also assisted in the business gaining the “Know, Like and Trust” which is so important in business.

We also assisted IP Wealth in the updating of their website, adjusting their imagery to convey a less aggressive face to the business. VO Group were also engaged to shoot all of the team profile photos.

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